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Hilary Nightingale
Jul 1, 20191 min read
* Hot off the press * CryptoCycle get picked up globally
Three terrific pieces of global positioning in today's bitcoin and cryptocurrency markets for just one client, CryptoCycle. The first and...
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Hilary Nightingale
Jun 18, 20191 min read
* Hot off the Press *
Looks like we can't keep Castle Minibus out of the Independent Schools Magazine! This edition of ISM continues the national launch of...
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Lucy Lavers
Jun 10, 20194 min read
How do you start with influencer marketing?
Work through eight key questions to get you closer to an effective influencer marketing campaign.
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Hilary Nightingale
May 20, 20193 min read
The effectiveness of social media strategy
A case study on how effective a strong social media strategy has worked for Castle Minibus Ltd. The initial social media proposal: Social...
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Hilary Nightingale
May 15, 20191 min read
* Hot off the press * Castle Minibus and The Independent Schools Magazine
Castle Minibus are in their industry press once again. Our client needs to speak to school business leaders, head teachers, bursars and...
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Hilary Nightingale
May 4, 20193 min read
Why prepare a competitor website analysis?
Undertake a competitor analysis when you want to be sure you are positioning yourself in the industry correctly. As a start-up you may...
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Hilary Nightingale
Apr 15, 20195 min read
* Hot off the Press * Castle Minibus appears in the Independent Schools Magazine
Castle Minibus assists school transport managers in the management, compliance training, driver training and short and long term leasing...
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Hilary Nightingale
Mar 25, 20193 min read
Buyer personas for Facebook ad campaigns
This blog is not intended to be a comprehensive how-to on creating Facebook advertising campaigns, but a guide to the strategy behind...
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Hilary Nightingale
Mar 21, 20191 min read
* Hot off the Press *
The first piece for Cryptocycle, written by Lucy Lavers, and appearing in Oxford Times' INBusiness section is encouraging readers to...
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Hilary Nightingale
Mar 11, 20193 min read
Copy vs content – what are you on about?
This is the difference between writing for lead generation and writing for added value. Technically, content writing should be generating...
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Hilary Nightingale
Feb 25, 20192 min read
* Hot off the press * Daybreak's lottery funding hits the Leys News
Daybreak Oxford (dementia day clubs) have secured funding from the National Lottery for their Greater Leys club. Lindsay Manifold,...
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Nikita Thorne
Feb 19, 20193 min read
Social Media 121: Emojis – Are they appropriate for your business’ social media?
It may sound like a trivial issue but using emojis in social media can change your audience’s view of your business. Emojis are great...
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Lucy Lavers
Jan 24, 20193 min read
* Hot off the press * - Nicholas Jones Residential, lettings expert in The Oxford Times property sec
Striking the balance between fees rise and new benefits The bill banning tenant fees was introduced in May 2018 and despite protests and...
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Nikita Thorne
Jan 21, 20192 min read
Social Media 121 Series: 3 Hootsuite tips you may not know about
I’ll start with a confession, my name’s Nikita and I’m new to Hootsuite! Although it is simple to use there are a few things that aren’t...
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Nikita Thorne
Jan 7, 20192 min read
Social Media 121 series: 5 steps to add MailChimp to your Facebook page
Spoiler Alert: It’s super easy. Want to attract more customers to your mailing list? Well you’ve come to the right place. By the end of...
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Lucy Lavers
Dec 21, 20182 min read
Making plans for the year ahead – Vision boards
Last year I was in the Sandler Sales Mastery programme and as part of that programme I spent a morning making myself a vision board...
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Hilary Nightingale
Dec 19, 20181 min read
* Hot off the press *
When our social media client, Gralyine Commercial and ATF gave us a story to 'put out there', we saw an opportunity to push it futher...
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Hilary Nightingale
Dec 18, 20182 min read
Social Media 121 Series: How to optimise images for Facebook posts
Facebook is one of those social media platforms where images work really well. If you have an image-based business, or you have a...
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Hilary Nightingale
Dec 12, 20181 min read
* Hot off the press * Daybreak's Christmas appeal in the Leys News
The Christmas appeal to raise funds for our client's day clubs is making an apearance in the local press. Push Start commissioned...
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Lucy Lavers
Nov 28, 20183 min read
Social media strategy
Let’s talk about strategy and social media. Strategy, as everybody knows is important in business, but what most people do when it comes...
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